WINTER MARKETING
PLANNING INTENSIVE
At Impressions Marketing, we know you are an organization who gets things done. With multiple competing priorities, marketing efforts can sometimes be put on the backburner. Our Winter Marketing Planning Intensive can help create a foundation for success.
The Intensitve Features:
A half-day facilitated planning intensive, including:
- Guided discussion on goals, barriers, and opportunities
- Participation by multiple subject matter experts on the Impressions team
- Real‑time prioritization of what matters most
- Rapid‑fire idea generation for campaigns, content, and messaging
- Clarifying what to stop, start, and streamline
A follow-up support session:
A scheduled 1-hour call to:
- Review the marketing roadmap
- Answer questions
- Adjust priorities based on feedback
A custom marketing roadmap following the planning intensive that includes:
- High-level calendar with important dates and events determined
- Top 3 strategic priorities for the next quarter
- Month‑by‑month action steps for the next quarter
- Key messages and campaign ideas
- Content and channel recommendations
- Roles and responsibilities (who does what — internal and/or with support)
- Quick‑win opportunities for immediate momentum
- Tools, templates, or checklists to support implementation
Pricing
The Winter Marketing Planning Intensive is currently only $3,500, with optional add-on support to help bring your ideas to life.
Special pricing available for KNN Members and Regional Forum Attendees!
Let’s connect to see if the Winter Planning Intensive might be the right fit for you and your organization. Book a 20-minute chat when it works best for your schedule. We look forward to talking soon!
Reviews
What Our Clients Say
Katie Williams, Director of Marketing & Communications, Fayette County Public Schools
Not only is Laura is a dedicated small business owner, but her true passion is in making her clients happy, and working with organizations that are making Lexington and Central Kentucky a better place to work and live. She is a true professional, a wonderful person, and an asset to our team and community. For these reasons, it’s without hesitation that I recommend Impressions Marketing.
Whitney Stevenson, Associate Director of Early Childhood, Fayette County Public Schools
Through the First 5 Lex initiative, I have had the opportunity to work closely with Laura McDonald with Impressions Marketing and Events. Her promptness to requests and willingness to support the ongoing work has been vital to the success of the First 5 Lex initiative. Ms. McDonald’s positive demeanor and commitment to professionalism make it a pleasure to work with her and Impressions Marketing.